Project story

Community Interactions: helping families find disability and autism care in Pennsylvania and Delaware

A new website and a monthly SEO program that make specialized services visible to people searching by need and location, not just by name. Today 283 tracked searches rank #1 on Google.

Client

Community Interactions, Inc.

Sector

Nonprofit disability and autism services

Markets

Pennsylvania and Delaware

Services

Website design and development, monthly SEO, content

Community Interactions website homepage on desktop, designed by Timmons&Company

On this page

The challenge
What we do
The result
Why it works

The challenge

Community Interactions is a nonprofit that provides residential, day and community services for people with intellectual disabilities, autism and dual diagnoses in Pennsylvania and Delaware. It runs about 60 residential programs.

One website has to serve very different people: families searching for care, case managers making referrals, job seekers applying for direct-support roles, and donors and volunteers. Each needs a clear, respectful path to the right information.

What we do

Timmons&Company designed and built the website, and runs a monthly SEO and content program for it.

A website built around each audience

Clear paths for families (services and admissions), referral partners (make a referral), job seekers (careers, application and onboarding) and supporters (donate, volunteer, gifts in kind).

Service pages by state and city

Dedicated pages for services in Pennsylvania and Delaware, plus a Wilmington page, so families searching locally find the right programs.

Monthly SEO program

Keyword research and page optimization built around services and markets: titles, descriptions and content on the homepage, services overview, and Pennsylvania and Delaware pages.

Technical and local SEO

Regular reviews of indexing, crawlability, sitemaps, structured data, business listings and site health.

Measured every month

Monthly ranking reports guide the next round of optimization.

Content

Clear, people-first content that explains services, admissions, safety and self-advocacy in plain language.

01 — The results

Found for what they do, not just their name

Website activity after launch

tracked keywords ranked #1 on Google

tracked keywords on page one

"group homes in pa"

Of 620 tracked keywords.

Source: Timmons&Company SEO campaign report for ciinc.org, October 19, 2026. Locally targeted Google tracking of 620 keywords, including website and Google Business listing results. Rankings vary by location, device and time.

02 — Why it works

Step 1

Built for every audience

Families, referral partners, job seekers and donors each have a clear path.

Step 2

Found by need, not name

Families search for a service and a place. State and city pages match those searches.

Step 3

Plain, respectful language

Content that answers real questions at a stressful time.

Step 4

Steady monthly work

SEO and content improve the site every month, not once.

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